We Float, We Vote: Grassroots Advocacy for Infrastructure
Project: We Float, We Vote Campaign in Fort Lauderdale
Year: 2019-2020
Objective: Mobilize residents to demand action on critical infrastructure issues affecting Fort Lauderdale's waterways.
Challenge: Transform public frustration into constructive advocacy after 300 million gallons of raw sewage spilled into the city's waterways.
Key Takeaway
By leveraging modern social media platforms and the power of local influencers, the We Float, We Vote movement rapidly organized an effective response to Fort Lauderdale's sewage crisis, bypassing traditional channels and ensuring the community's voice was heard loud and clear.